Social Media is not a gimmick. It's a force to be reckoned with.
Crowdfunding works. Especially when the content is as good as the hype.
Focused platforms and niche dial tones are the future. They will integrate networking and cross-channel viral promotion. It's the future of social media. Cinefile.com is prime example of this -- and yes, it holds a dear place near my heart of course!
Cinefile.com: The Movie Industry Network from Cinefile.com on Vimeo.
And what's the great thing about all of these tools? THEY'RE FREE.
Seize the moment.